Sweating the Details » information http://www.dockerydesign.com/blog Tyler Dockery discusses graphic design, web design, business, networking, and Dockery Design as it services Raleigh, Durham, and Chapel Hill Wed, 31 Aug 2011 17:16:41 +0000 http://wordpress.org/?v=2.8.5 en hourly 1 Whitepapers: Why Bother? http://www.dockerydesign.com/blog/index.php/whitepapers-why-bother/ http://www.dockerydesign.com/blog/index.php/whitepapers-why-bother/#comments Fri, 20 Nov 2009 23:04:25 +0000 dockerydesigns http://www.dockerydesign.com/blog/?p=182 by Tyler Dockery, Creative Lead with Dockery Design.

Whitepaper- what does that term even mean? In times past, the term E-Book set the internet on fire. Getting an E-Book was something to brag about— you received some materials which you should have bought, but you got them for free. They were large. They were chock full of

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]]> http://www.dockerydesign.com/blog/index.php/whitepapers-why-bother/feed/ 7 Turn Your Newsletter Subscribers into Clients http://www.dockerydesign.com/blog/index.php/turn-your-newsletter-subscribers-into-clients/ http://www.dockerydesign.com/blog/index.php/turn-your-newsletter-subscribers-into-clients/#comments Mon, 26 Oct 2009 01:35:24 +0000 admin http://www.dockerydesign.com/blog/?p=14 Having an Ezine or Newsletter is one of the easiest ways to turn your site visitors into clients. With a proper and well-made Ezine or Newsletter subscription process, the odds of creating clients from your web traffic will increase dramatically.

Even when there is an abundance of information, visitors may not purchase the service or product

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]]> http://www.dockerydesign.com/blog/index.php/turn-your-newsletter-subscribers-into-clients/feed/ 24 Create Popup Information in Your Text Links http://www.dockerydesign.com/blog/index.php/create-popup-information-in-your-text-links/ http://www.dockerydesign.com/blog/index.php/create-popup-information-in-your-text-links/#comments Thu, 22 Oct 2009 21:39:59 +0000 dockerydesigns http://www.dockerydesign.com/blog/?p=207 Consulting Question: How can I get extra information to pop up when people rollover my images or text links? I’ve seen this done before, and its always been informative.

My Answer: This is done with a simple tag called “TITLE”. While the ALT tag is good for readers, the title tag allows search engines to give

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